How To Make Money Online – By Blogging – How To Choose Your Site Name

This is simple and cheap, it can be free if you don’t mind not being the owner of the URL (website address). This concept needs not be about something you are particularly interested in. But if you have an interest in it then it could help if you are just getting started.

Primarily to obtain free website visitors (traffic) you wish to search engine optimisation. One of the quickest and simplest methods for this is a Search Engine Friendly blog, like Blogger or WordPress (there are plenty but these are the most popular). You then just post content of relevance to your targeted traffic. Using a number of various techniques you’ll shortly place adverts on the page. These are such as marketing someone else’s advertisement using Google’s Adsense program or by recommending an affiliate product. If one of your visitors clicks through your affiliate link then Google Adsense will pay you. If another one of your site visitor’s clicks through and then goes on to buy an affiliate product relating to your market, you would also be paid. There are stacks of Affiliate companies to choose products from such as Clickbank or Commission Junction, either way you make money online.

You can do it without owning the domain, but if you use someone like Namecheap then the domain will cost under $10, or Neverblue is even cheaper and is currently under $6. The reason to own the domain is each domain is like a piece of real estate and once you own it then no one else can. You effectively lease the name and as long as you keep up the payments then no one else can.

When you lease your domain name try to always go for .com, next .org, lastly .net. Avoid hyphens wherever possible. Now depending on who you are ‘currently’ listening to you’ll probably find you get a different story, but if you stick to that guideline then you won’t go wrong. At times you can literally discover a .com which is still available for a high searched prime keyword. This is/could be worth money from the instant you lease it. If however, you drive traffic to your site, and you manage to get on one or all of the main search engines front pages then you are building some real value into the domain name. Selling your name is actually an excellent and very easy way to make money online. If you think about if for a second, you simply have to email all of the other listings on the same front page as you saying, ‘Are you interested in buying or hiring my site?’ So you end up either getting a one off reasonable pay day for next to no outlay, or instead you create a recurring income for yourself and do not need to do any more work for it.

Now let’s say you go for something which you are very interested in. First go online and search for ‘Google’s Adword Tool’. This tool is free and it allows you to find all relevant keywords for your niche. You do not want to try and name your site/blog what you wish, instead you name it what the/your market wants. Just enter into the search box your keyword. Then you click on ‘Global Monthly Search Volume’ to find the most popular ones. Find on the Adword tool where it says ‘Match type’ and change it from ‘Broad’ to ‘Exact’. Then you make sure to also add in the ‘Estimated Average CPC’. This will show you what other people are paying to have their advertisement show up for the keyword.

What you’ll now have is a number of choices for your domain name based on large ‘exact’ monthly search volume and high CPC price. So let’s say you want to run a blog as a ‘West Ham Supporter’. You may think you should call the site, West Ham Supporter.

So you enter that into your Adword search and you’ll see that a mere 480 people a month search on that ‘Exact’ term and it is apparently worth 0.31 (changes all the time – but will always be around the same levels – just check to see if there are plenty of people paying to advertise on this term). You will also see plenty of other good alternative suggestions from Google. The one I found was ‘West Ham Fans,’ which would be just as good a domain name as West Ham Supporter, but it has a higher CPC at 0.34 and a much higher monthly search volume at ’6,600′ searches a month.

What this means is by choosing this alternative keyword phrase instead of your best guess means you will have just increased your traffic (site visitor potential) by over 13 times. After seeing this then it is obvious why you let your target market choose your site name instead of your best guess.

Andy Shaw has been in the field of How To Make Money for a long time and maintains a website about how to Make Money where you can get answers to all your questions.