Choosing a biz domain name is an early task that is critical to your online success. There are some common domain name mistakes that you need to avoid. Don’t take this task lightly, it is difficult to fix it if you make a mistake! Take the time to do your research and select a great name, no maktter how long it takes you.

Your biz domain name has many purposes. You want it to be congruent with your brand. You want a name that you can get to the top of the search engine results. And you want to generate maximum web traffic.

I generally start by brainstorming to come up with a long list of potential names, getting other people involved with this process to get a broad range of input. Then I use GoDaddy to see which names are already taken and crossing them off my list. Unfortunately, many of your favorite names will probably be taken, especially the short and common names. Finding a name that isn’t taken is the most difficult part of the process.

Here are 5 common biz domain name mistakes to avoid when choosing from the remaining names:

1. Picking a name that is difficult to spell or say. When you tell someone your domain name, there should be no ambiguity in how to spell it, and they should be able to remember it easily.

2. Not registering variations of the domain name such as plural and hyphenated versions. If you don’t, your competitors will and they will steal some of your traffic. Domain names are inexpensive, don’t skimp here!

3. Choosing a biz domain name that doesn’t end in .com. If the .com extension is not available, go back to your list and pick a different name. Don’t settle for second tier extensions like .info, associated with hackers and spammers, .bz, .net, .ws, etc.

4. Not using your main key term in your domain. You’ll get a higher relevance score from the search engines if your main key term is in your domain name. Higher relevance means more traffic.

5. Not registering your personal name. In addition to any business domain names that you buy, you should also make sure to get your own personal name and those of your kids. Use the form FirstLast.com. Even if you or your kids don’t need this domain right away, you should get it now before someone else does. Domain names are going quickly!

Avoiding these 5 domain name mistakes is extremely important for your online success. It will take some time to brainstorm and weed out names that don’t meet the 5 criteria, but it is time well spent.

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Registering a domain name is seen by many newcomers to the web as a very complicated, extremely technical task that the typical people cannot do.

Nothing may perhaps be further from the truth.

You only need to bits of information on hand when you purchase your domain name:

- What you are going to call this domain

- and your web hosting DNS standards, these are given to you by your hosting company and look approximately like:
NS1.WEBSITEWELCOM.COM and
NS2.WEBSITEWELCOME.COM

They are almost each time provided to you in duo.

So first go to a reputable domain name registrar.
I propose using both www.Better-Domain-Names.com or www.Godaddy.com

These may not be the most inexpensive registrars currently on the web but their service, and reliability are unbelievable. I generally work on the principle “You get what you pay for”, and never a more accurate thing can be said about domain name registrars.

OK, lets walk through the process of buying a domain name:

Using your web browser, visit a domain registrar. Usually on the front page there is a search option to check if the domain name you want is getable.

Lets say for example, that you are trying to buy a domain name for your Dog Training website.

So you type in dogtraining.com push enter, and it comes back that that domain is already take.
Now, I would suggest that you enter prefix and or suffix words to the domain name you are after.
So you possibly will try:

betterdogtraining.com
bestdogtraining.com
dogtrainingnewsletter.com
dogtraininganswers.com

You possibly will also try placing dashes “-” in your domain names to separate words.
Admittedly, there are a group of search engine optimization persons who currently consider that the search engines are now beginning to penalize websites with ‘dashes” in them.
Another factor, domains that do not have dashes and do not have any numbers in them, normally supposed to be sold for a higher fee.
So if you think you might sell your domain sometime in the upcoming, then it may be advisable to avoid putting both dashes and numbers.

Lets say, that you find dogtraininganswers.com is aquirable.
So you move to the next page. Generally this asks you for the details of the person that is going to be the holder of this domain. Generally this will be your name, address, phone number etc.

Next the system will ask you for how long you want to purchase your domain for, the minimum time period is 1 year and the highest I have seen is 10 years. Most folks go for the 1 year period, only because it bills the slightest.
On the Better-Domain-names.com screen and the Godaddy.com page, you will see a link that says:
“If hosting your site somewhere else, please click here to set name servers”

Please set your name servers now (opting for the name server informations given to you by your hosting company), otherwise if you have to come back and change the standard name servers at a future date. The trouble is that it mostly takes a long time for the name servers to proliferate around the net and you may perhaps wait several days for this to take place. But if you set them now, they should spread within a few moments, maybe half an hour at the most.

Once you have keyed in *both* name servers values, you then move onto the payment screen where you key in your credit card details.

Here you may see an option entitled “Auto Renew”. Check this box!
This permits you to recharge the domain automatically when its term expires. Any good domain name registrar should send you an multiple emails before the domain is set to terminate, and if you take no action on these emails, then the domain will get recurringly regenerated.
If you don’t set this “Auto renew” option, then system will let the domain gap and it becomes getable for some else to register.

Once you press the “submit” button, it will take just a few seconds for that new domain name to be yours.

Want to find out more about Domain Name Registration, then visit Chris Norman’s site on how to choose the best Domain Name Registration for your needs and many other useful informations.